SEASONAL PLANNING

Start with the packing date.
Plan the details around it.

A practical planning guide for festive retail packs, wedding gifts, corporate hampers and launch collections.

01

Define the collection

List pack sizes, estimated pack counts and artwork variants. Identify which details can be shared across the collection and which need a separate sample.

02

Create an approval sequence

Agree who will approve the artwork, physical sample and commercial terms. Give each person the same artwork revision and product reference.

03

Estimate the ribbon requirement

Tie one representative pack and measure the ribbon used, including the bow. Multiply by pack count and add your own allowance for trial packs, offcuts or replacements. Use the estimator below as a planning aid.

04

Confirm timing before launch

Tell us your required in-hand and packing dates. Ask for current sample, production and delivery estimates for the exact brief before committing to your campaign.

Ribbon quantity estimator

Use a measured trial pack. This estimates metres; it is not a price or availability quotation.

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